Business Symposium


When Cheryl had created Cheryl’s Creative Services.  She was extremely passionate about coordinating a business event for small businesses and nonprofit organizations with her local business community.  Cheryl Henchar from Cheryl’s Creative Services and Shannon Malkin Daniels from SPEAC Success co-organized the Stamford Small Business Symposium. The event was held at the University of Connecticut, Stamford branch from 8 am to 12 pm on April 28th, 2017.

The goal in creating this event was to bring together an array of business owners from all walks of life under one umbrella. Today, we live in a culture about nurturing and building healthy business relationships. We wanted to give other small business owners an opportunity to network, gain exposure and help grow their businesses.  Shannon and Cheryl partnered with a local nonprofit organization called Orchids for Life. It was important for both of them in giving back to a local nonprofit organization. Caroline Simmons also was extremely instrumental in helping putting this event together behind the scenes with conference calls and emails and making it successful. Caroline connected us with various business partners. A little over 100 small business owners attended this event.

Ed Skip McLaughlin Highest Res Image Author Photo.07.11.2016 copy

Our keynote speaker was Ed “Skip” McLaughlin. Ed is the founder of four businesses and is currently running Blue Sunsets LLC, a real estate and angel investment firm. He bootstrapped his first business, United Systems Integrators (USI) Corporation, a corporate real estate outsourcing firm, and grew it into an Inc. 500 company. In 2001, Ed earned Entrepreneur of the Year honors from Ernst & Young. Ed’s book, “The Purpose is Profit” just received the 2017 Axiom Book Award for Entrepreneurship.




Caroline Speaking to the attendees

Caroline Speaking to the attendees

Our featured speaker was Caroline Simmons, State Representative, 144th District in Stamford, Connecticut. Caroline B. Simmons is honored to represent the 144th District in Stamford, Connecticut. She is House Chair of the Commerce Committee. Caroline worked for the Women’s Business Development Council in Stamford where she helped provide entrepreneurial, financial, and professional development training programs for women in CT. She currently serves on the WBDC’s board. Caroline is Co-Chair of the Connecticut Young Democrats’ Women’s Caucus.







Cheryl and Shannon capitalized on their networking arena for local sponsorships, exhibitors and speakers. We had a total of nine different breakout sessions. All of the speakers were small business owners from various local marketing companies.  They demonstrated their expertise in different areas of marketing with a 30 minute Powerpoint presentations. The event had local exhibitors including engaging activities for everyone.


Local Media: Cheryl and Shannon were interviewed a few days prior to the event by the Stamford Advocate.  Click on the link to read the full article New small-business conference set for Friday at UConn-Stamford.

Video Marketing: Cheryl and Shannon created an event video.

Compliments from attendees

“Over the top!!!!  Kudos!  Congratulations!  A fine Friday morning, packed with practical concepts and energetic and enthusiastic leaders and attendees!  Good job! Loved the keynote speaker, the breakout sessions, the “door” prize and you must be there to win, the breakout sessions (I could have attended all of them), the speakers (such talent), the venue, the vendor tables, the printed program—you thought of everything!!!!!”

“Cheryl and Shannon, What a great event you ran. I look forward to the next symposium. Great job. Powerful speakers, great breakout sessions. I found friends and clients both.”

“I was so impressed by the quality of your event. It was first class on so many levels…kudos to Shannon and Cheryl!”

“This was a tremendous event, really well done.”

“Great turnout today at the Stamford Small Business Symposium! Thank you for the opportunity Shannon Malkin Daniels and congrats to you and Cheryl Henchar for organizing such an info-packed, successful event.” Click to read more praised compliments.

Cheryl Henchar and Shannon Malkin Daniels

Cheryl Henchar and Shannon Malkin Daniels

Cheryl Henchar delivering closing remarks to attendees, sponsors and exhibitors for participating in the First Stamford Small Business Symposium.

If your organization would be interested in partnering and hosting an event with Cheryl’s Creative Services. Please contact Cheryl at (203) 249-0487 or via email